Question by AdrianW: Does anyone have some marketing ideas for a skincare product business in Scotland?
hi,
We make a small range of products.
lm wanting to carry out some marketing for my skincare products, i know there’s things like radio, newspaper advertising, leaflet dropping etc… but does anyone have any ideas for marketing hand cream and a moisturising face cream? samples? this would be local marketing to bring people into our shop. thanks….
Best answer:
Answer by SunnyGuy
You can start by giving public talks or seminars. Find out about any community groups in your place in which you can give talks. You can call your existing customers and find out more from them.
Give the talk an interesting topic eg. “How to have young baby soft skin without hurting your pocket” . Throw in some free samples or skin analysis. Talks can be free of charge or of a min entry fee to cover room rental.
Talks often create a good buzz which can drive tons of people to your shop. Give a good presentation with valuable information and you’ll have people through word of mouth spread the news about your products.
What do you think? Answer below!
Related posts:
Some of the ways you can advertise your business are:
1. Post an article about your business on related blogs and get free visitors and back links
2. Submitting to directories
3. Free classifieds
4. Forums
Send an email with more information about your business to e@culx.net for free help on finding new customers and increasing sales.